chic cities is proud to introduce
athina valyraki, the author of not your average style fix
she is representing fashion from london.
and is she ever...
athina has an iconic style
with an eye for putting looks together.
· Describe
London fashion in one word.
Unlimited.
On the street it’s possible to see anything and nothing should surprise you.
·
Where are the best places to shop in London?
London is a shopping heaven,
offering a large number of cool places to explore. There’s highstreet fashion on
Oxford street and Regent street, countless tiny vintage stores in Notting Hill
and Camden Town (where you’re likely to find hidden gems), small upcoming
designer and trendy boutiques in Covent Garden, King’s Road, Marylebone High
street and Carnaby street, expensive, high-end fashion labels on Bond and
Sloane streets and all-you-need-in-one place shopping centres like infamous
Harrods, Selfridges and my personal favourite, Harvey Nichols.
· What
brands are highly coveted where you are?
I’d say mostly British labels like McQueen, Stella McCartney, Mary
Katrantzou, Jonathan Saunders and others like Acne, Proenza Schouler and Peter
Pilotto.
· What
is a London fashionista wearing on a typical day?
A warm sweater to fight the cold, an oversized coat,
high heel booties and an oversized envelope or shopping bag.
· What
Spring trend are you most looking forward to adopting?
Electric colours and chunky heels.
· What
current trend do you wish would go away?
I don’t think I hate anything that much! I’m very adaptable and always
intrigued by new trends. I guess if I think about it I’m a bit over pastels for
now.
· Finish
the sentence. A fashionable London girl would not be caught dead in
Ugg boots. They’re warm, fuzzy and
for English weather absolutely necessary, but no one will admit to wearing
them!
· You’re
a fashion blogger. What inspired you to start a blog?
I’d always been crazy about fashion, reading trend
reports between classes at uni and challenging myself to make unusual outfit combinations.
One day I just felt like this thought process was worth sharing, and I’m glad I
did because it helped me develop in countless ways.
· What
makes blogging in London fun or unique?
There’s always something going on. A fashion-related exhibition, a
fair, something to do and somewhere to be. London offers a great variety of
opportunities to get-together, network and collaborate with people who share
the same interests as you. Being a fashion capital it attracts the fashion-forward
elite and becomes a haven for young fashionistas who want to chase their dreams.
·
Fast-Forward 5 years. Where do you see yourself?
And do you see a place for your blog? Ideally, I’d like to be working somewhere in the fashion industry,
while being a professional style blogger on the side. Once a blogger, always a
blogger, right?
follow athina through social media:
Wow, she is adorable! And that green, with her hair, is STUNNING!!
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