warby parker: karlie kloss collaboration

well, you know about my ongoing love affair with warby parker?

let's go back...

my favorites are the preston frames and the benson frames (pictured above)

i love the brand for a variety of reasons.

first, they use fashion and creativity to give back.

second, they have mastered the art of grassroots marketing and building consumer trust.

[[this is what creates brand loyalty]]

third, they are always coming up with new, fresh styles.

which brings me to some cool news -

warby parker has collaborated with karlie kloss in a new sunglasses collection.